Growth Marketing Manager
Core
Develop and optimize cross-channel marketing campaigns (email, SMS, direct mail) for large healthcare clients to drive member sign-ups, engagement, and retention.
Role type
Growth Marketing Manager (B2B/B2C hybrid)
Builds
Custom client marketing assets, automated engagement workflows, and AI tools for member retention
Domain
Digital Health / Healthcare Technology
Deliverable
product features
Required skills
Cross-channel campaign management, marketing automation (Iterable), data analysis for optimization, HTML/CSS for email templates, basic design (Figma/Google Slides), process automation
Preferred skills
B2C member marketing experience, high-growth startup background, digital health tech experience
Technologies
Iterable, Figma, Google Slides, Google Docs, Mixpanel, Salesforce, Looker, Asana, DubCo, Vimeo
Responsibilities
Execute custom client marketing campaigns across email, SMS, and direct mail; manage marketing asset library and templates; analyze campaign metrics to generate insights; build scalable automated workflows and AI tools; collaborate with Customer Success and Product teams
Seniority
Mid-Senior, hands-on IC
