Director of Marketing
Core
Drive narrative, go-to-market strategy, and digital footprint across recycling, materials, and energy business lines to engage talent, investors, partners, and customers.
Role type
Director of B2B Product Marketing & GTM Strategy
Builds
Go-to-market strategies, brand narratives, sales enablement materials, and marketing operating systems
Domain
Clean energy, battery recycling, advanced manufacturing, industrial tech
Deliverable
product features
Required skills
B2B product marketing, go-to-market strategy, technical product storytelling, brand architecture, audience intelligence, competitive positioning, executive writing
Preferred skills
Experience in clean energy/industrial tech domains, marketing to enterprise procurement/government audiences, operating with small teams
Technologies
None explicitly listed
Responsibilities
Develop positioning and messaging architecture for business lines; lead GTM for new product launches and partnerships; build audience intelligence and customer personas; establish brand voice and visual standards; create sales enablement materials; build marketing operating systems (editorial calendar, analytics stack); partner with PR on earned media and reputation management
Seniority
Director, hands-on IC with team leadership
