Product Marketing Manager
Core
Develop go-to-market strategy, positioning, and sales enablement for Andela's products, solutions, and learning programs to drive commercial impact for enterprise buyers.
Role type
Product Marketing Manager
Builds
Go-to-market playbooks, launch frameworks, and sales enablement assets for Andela's talent marketplace platform.
Domain
B2B SaaS / Global Talent Marketplace
Deliverable
product features
Required skills
B2B product marketing strategy, go-to-market planning, sales enablement development, market and competitive intelligence, cross-functional partnership, enterprise buyer messaging
Preferred skills
Experience in high-growth technology companies, multi-regional GTM experience, familiarity with global time zones
Technologies
Andela Talent Cloud
Responsibilities
Develop differentiated positioning and messaging for products and solutions; Own GTM strategy and launch planning from pre-launch to post-launch optimization; Partner with Product and Solutions teams to translate roadmap priorities into market-ready campaigns; Develop and maintain sales enablement assets to equip revenue teams; Gather and synthesize market, customer, and competitive insights to inform product and GTM decisions.
Seniority
Mid-Senior, hands-on IC