Associate Director Field Marketing - Quality Cloud
Core
Own integrated marketing strategy and execute programs to drive pipeline and accelerate sales opportunities for key target buyers in the life sciences industry.
Role type
Associate Director, Field Marketing
Builds
Integrated marketing programs, industry/company events, digital events, and demand generation campaigns.
Domain
Life Sciences / Enterprise SaaS
Deliverable
product features
Required skills
Integrated marketing strategy, event management (in-person/virtual), account-based marketing (ABM), marketing automation, data visualization, cross-functional collaboration, content creation for LinkedIn
Preferred skills
Project management, marketing operations, high-growth software/tech company experience
Technologies
Marketo, Sigma
Responsibilities
Own integrated marketing strategy and partner with cross-functional teams; Create effective integrated marketing programs and communications; Manage events including logistics, promotions, content, and post-event follow-up; Track, analyze, and optimize programs and ABM initiatives; Build and maintain a complete and accurate account and contact database
Seniority
Senior, hands-on IC
