Webinar Events Lead, B2B (12 Month Fixed Term Contract)
Core
End-to-end ownership and execution of B2B webinar programs, including strategy, production, partner management, and multi-channel distribution to drive product activation and pipeline.
Role type
Senior B2B Events Lead (Marketing)
Builds
B2B webinar series, thought-leadership content, and virtual experiences for enterprise customers and ecosystem partners.
Domain
B2B Marketing / Digital Events / SaaS
Deliverable
product features
Required skills
B2B webinar production, partner ecosystem management, third-party publisher relations, guest sourcing, production logistics, webinar platform expertise, campaign tracking, contingent worker management
Preferred skills
Experience with Goldcast/YouTube/LinkedIn Live, MQL attribution, budget management
Technologies
Goldcast, YouTube, LinkedIn Live, UTM tracking tools
Responsibilities
Execute B2B webinar program end-to-end, manage partner webinar pipeline, oversee third-party publisher relationships, coordinate product launch webinars, manage LinkedIn Live distribution, brief and direct contingent workers
Seniority
Senior, hands-on IC