KM- Media Buyer (Paid Advertising)
Core
Lead strategy, execution, and optimization of full-funnel paid ad campaigns for clients across Meta and Google platforms.
Role type
Senior Media Buyer (Paid Advertising)
Builds
Paid advertising campaigns for brand growth
Domain
Digital marketing, performance marketing
Deliverable
product features
Required skills
Meta Ads Manager, Google Ads, audience research, keyword research, creative testing, data analysis, budget management, attribution tools
Preferred skills
Google Analytics, Triple Whale, Hyros
Responsibilities
Plan, launch, and optimize full-funnel campaigns; conduct audience and keyword research; test and iterate creative, copy, targeting, and landing pages; analyze data and provide reporting; collaborate with creative strategists and account managers; stay updated on platform changes and ad policies
Seniority
Mid-level, hands-on IC
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