Analista Trade Marketing Categoria [Sênior]
Core
Leads trade marketing strategy and transformation for Perfumes and Skin Care categories, managing supplier portfolios and driving joint business plans to accelerate growth.
Role type
Senior Trade Marketing Analyst
Builds
Scalable trade models, incentive programs, and integrated 360° strategies for product launches.
Domain
Beauty industry / Retail
Deliverable
product features
Required skills
Strategic planning, Joint Business Plan (JBP) management, data analysis, KPI monitoring, stakeholder negotiation, multi-channel planning, process automation, market trend analysis
Preferred skills
E-commerce experience, digital retail experience, English proficiency
Technologies
Google Workspace (Sheets, Slides)
Responsibilities
Lead strategic management of supplier and brand portfolio; Develop initiatives to maximize commercial performance; Build, negotiate, and monitor Joint Business Plans; Structure and manage trade marketing incentive programs; Analyze business performance to reverse underperformance; Design integrated strategies for major product launches; Monitor global beauty market trends and translate them into competitive opportunities.
Seniority
Senior, hands-on IC