Ekspert / Ekspertka ds. Marketingu Efektywnościowego i E-commerce
Core
Shaping customer acquisition strategy and building brand position on a newly developed domestic market; designing and executing multi-channel campaigns focused on high ROI.
Role type
Senior performance marketing manager (e-commerce)
Builds
Multi-channel customer acquisition campaigns and digital sales channels
Domain
E-commerce / Retail
Required skills
Performance marketing, SEO, paid social, paid media, email marketing, content marketing, data analytics, conversion optimization, funnel management, commercial sense
Preferred skills
B2B market knowledge, industrial/agricultural sector experience
Technologies
Google Ads, Meta Ads, SEO tools, analytics platforms, CRM systems
Responsibilities
Develop customer acquisition strategy, execute multi-channel campaigns, optimize search visibility, monitor conversion metrics, convert digital traffic to commercial results, collaborate with international e-commerce vertical and local sales team
Seniority
Senior, hands-on IC