Head of Commercial Solutions, APAC Job Details | BBC
Core
Leading the Integrated Solutions, StoryWorks, and Audience Data and Insights teams to set go-to-market strategy and drive revenue from branded content, sponsorship, and partnerships across the APAC region.
Role type
Senior leadership commercial strategy head (media/advertising)
Builds
Data-led proposals, integrated solutions, and revenue streams for branded content and partnerships
Domain
Media, advertising, and content industry in Asia Pacific
Required skills
Commercial strategy, go-to-market planning, revenue growth, cross-functional leadership, stakeholder influence, strategic narrative crafting, process improvement, market intelligence, audience insights, digital/video/streaming advertising expertise
Preferred skills
Global media/broadcasting experience, regional team leadership, organizational transformation, AI/automation implementation
Technologies
AI, automation tools, commercial technology platforms
Responsibilities
Define and lead APAC go-to-market strategy; Lead development of insight-led integrated solutions; Lead StoryWorks, Branded Content, and Production functions; Identify new growth opportunities and revenue streams; Embed audience insights into commercial decision-making; Act as central connector across Sales, StoryWorks, Editorial, Product, Research, Marketing, Ad Operations, and global teams; Develop SOPs, governance frameworks, and scalable commercial processes; Drive adoption of AI and automation; Lead innovation and commercial capability development; Shape portfolio positioning and value propositions; Establish KPIs and performance reporting programs
Seniority
Senior, hands-on IC with leadership mandate
