Key Account Manager - Kerala
Core
Lead sales and market presence growth for Electrolux appliances in the Kerala region by managing key retail accounts and driving P&L performance.
Role type
Regional Key Account Manager (FMCG/Appliances)
Builds
Sales volume and market share for household appliances in Kerala retail channels
Domain
Consumer Appliances / FMCG Retail
Required skills
Regional retail acumen (Kerala), Key account management, P&L management, Sales forecasting, Market development, Product demonstration, Negotiation, Cross-functional collaboration, Data analysis
Preferred skills
Experience in FMCG regional retail, Product launch execution, Team leadership
Technologies
Excel, Word, PowerPoint
Responsibilities
Plan and achieve sales objectives (value/volume) for key accounts; Drive P&L performance; Onboard new retail accounts; Manage end-to-end business for key accounts including sales and retail marketing; Develop relationships with decision makers and influencers; Implement market development and product launch initiatives; Set sales forecasts and micro-level planning; Monitor and deliver KPIs for in-shop promoters and demonstrators; Execute floor-level marketing activities; Submit portfolio data; Collaborate with Marketing, Finance, Category, and Supply Chain teams.
Seniority
Senior, hands-on IC