Senior Digital Marketing Analyst
Core
Manage and optimize paid digital media campaigns (Search, Social, Display) and support client business growth through data-driven strategies and reporting.
Role type
Senior Digital Marketing Analyst (IC)
Builds
Digital campaigns and client growth strategies
Domain
Digital Marketing / Paid Media
Required skills
Paid media campaign management, media planning, campaign execution & QA, performance optimization, client communication, data analysis, MS Excel, team training
Preferred skills
Programmatic display, video, paid search, paid social experience
Technologies
Search, Social, Display platforms, MS Excel
Responsibilities
Manage and optimize campaigns across paid media channels, create media plans, own campaign execution & QA, optimize performance against forecasts, manage day-to-day client contact, produce end-of-campaign reports, provide basic trafficking support, build relationships with platform partners, train and coach junior analysts
Seniority
Senior, hands-on IC