Performance Marketing Manager
Core
Own the strategy, execution, and optimization of paid acquisition campaigns to drive high-quality customer growth and scale for a real estate investment platform.
Role type
Performance Marketing Manager
Builds
Paid media campaigns across Google, Meta, LinkedIn, and emerging channels for a property investment platform
Domain
Real Estate Investment / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Paid media strategy, budget management, A/B testing, data analysis, funnel optimization, cross-functional collaboration, attribution modeling, channel expansion, creative development, stakeholder reporting
Preferred skills
Emerging channel expertise, post-click conversion optimization, industry trend analysis
Technologies
Google Ads, Meta Ads, LinkedIn Ads
Responsibilities
Own the strategy, execution, and optimization of paid acquisition across platforms; Manage budgets to maximize return while balancing scale and efficiency; Continuously analyze campaign performance to identify trends and growth opportunities; Design and execute structured experiments to unlock incremental growth; Define success metrics and build clear reporting frameworks; Work cross-functionally with Growth, Product, Design, and Engineering teams
Seniority
Mid-Senior, hands-on IC
