Campaigns Marketing Manager, Google Cloud, LATAM
Core
Lead B2B/B2D demand generation and marketing campaigns for Google Cloud products, driving customer acquisition and pipeline growth across LATAM.
Role type
Senior IC Campaigns Marketing Manager
Builds
Scalable demand programs, paid media campaigns, events, and lifecycle marketing initiatives for Google Cloud enterprise accounts.
Domain
Cloud computing / B2B SaaS
Deliverable
product features
Required skills
B2B/B2D campaign design, cross-functional project management, program strategy & roadmap execution, performance analysis & KPI management, stakeholder collaboration, data-driven decision making
Preferred skills
Behavioral marketing data analysis, marketing/sales operations, financial analytics, AI productivity tools usage
Technologies
Paid media platforms, email marketing tools, event management systems, analytics platforms
Responsibilities
Build and launch creative marketing campaigns and events to drive customer acquisition; Manage program strategies and roadmaps with cross-functional alignment; Collaborate with global teams on regional execution; Develop account insights to inform high-touch engagement strategies; Analyze campaign performance and optimize lifecycle marketing initiatives.
Seniority
Senior, hands-on IC