Campaigns & Activations Specialist - Category Marketing
Core
Develop, plan, launch, and evaluate marketing campaigns and activations to engage buyers and sellers, create demand, and support business priorities on the Catawiki marketplace.
Role type
Campaigns & Activations Specialist (Category Marketing)
Builds
Integrated marketing campaigns and customer activation moments across the Catawiki marketplace
Domain
E-commerce / Auction marketplace / Category Marketing
Deliverable
product features
Required skills
End-to-end campaign ownership, market trend analysis, performance measurement and optimization, cross-functional stakeholder management, integrated channel planning, process improvement
Preferred skills
AI tool adoption and automation, commercial mindset, data-driven decision making
Technologies
CRM, Paid Media, Social Media, PR channels
Responsibilities
Develop and deliver campaigns from concept to evaluation; Monitor market trends and competitor activity to identify new opportunities; Define success metrics and scale high-impact formats; Partner with CRM, Creative, and other teams to build cohesive customer journeys; Drive cross-functional delivery and resolve blockers; Improve campaign planning and reporting processes
Seniority
Mid-level, hands-on IC