Media Strategist Sr. | Google
Core
Senior media strategist responsible for integrating media vision from pre-sales, connecting marketing objectives, content strategy, creators, formats, distribution, and measurement for Google/YouTube projects.
Role type
Senior media strategist (digital performance)
Builds
Strategic media proposals, pitch decks, and actionable performance reports for Google/YouTube campaigns
Domain
Digital media, YouTube ecosystem, creator economy
Required skills
Google Ads, DV360, YouTube ecosystem (Shorts, formats, distribution), video performance metrics (view-through, retention, incremental reach), media planning, Google Sheets/Slides
Preferred skills
Creator economy, branded content, influencer marketing, integrated organic/paid measurement
Technologies
Google Ads, DV360, YouTube, Google Sheets, Google Slides
Responsibilities
Integrate media vision from pre-sales for YouTube Shorts and creator projects; Translate marketing objectives and KPIs into format, distribution, investment, and measurement recommendations; Orient media specifications for assets; Consolidate and analyze organic and paid metrics to drive actionable insights; Collaborate with Creative Strategists and Project Managers; Contribute to executive pitch decks.
Seniority
Senior, hands-on IC