Remote Email Marketing Manager
Core
End-to-end ownership of email and SMS marketing ecosystem for a DTC e-commerce brand in the sleep and home goods space, focusing on lifecycle strategies, revenue optimization, and list health.
Role type
Senior IC Email Marketing Manager & Klaviyo Specialist
Builds
Automated lifecycle flows (Welcome, Abandoned Cart, Post-Purchase, etc.), high-converting email/SMS campaigns, and segmented subscriber lists
Domain
E-commerce / Direct-to-Consumer (DTC) / Email Marketing
Required skills
Klaviyo account management, automated flow architecture, customer segmentation, deliverability management, A/B testing, Shopify ecosystem familiarity
Preferred skills
Klaviyo Product Certification, Klaviyo Partner Program membership, SMS marketing platform experience
Technologies
Klaviyo, Shopify
Responsibilities
Conduct account audits and optimize automated lifecycle flows; Plan, author, and launch email/SMS campaigns; Monitor domain health and enforce list hygiene; Execute multi-variable A/B testing; Track performance metrics and present optimization roadmaps
Seniority
Senior, hands-on IC
