Head of Email Marketing at United Media
On-site
Core
Lead email marketing campaigns, segment databases, and drive event registrations for a portfolio of industry media and conference companies.
Role type
Head of Email Marketing
Builds
Email campaigns and marketing strategies for webinars and conferences
Domain
Media and Events
Deliverable
product features
Required skills
Email marketing strategy, database segmentation, copywriting, project management, lead acquisition, sales coordination
Responsibilities
Manage email marketing campaigns, segment databases, copywrite and design emails, acquire and activate reactive leads, coordinate with Content and Sales teams, sell tickets and manage marketing inbox