Therapy Development Coordinator Emea
Core
Guide global marketing channels (search, social, display, partnerships) and manage the global marketing investment budget to drive customer acquisition and financial success.
Role type
Senior Performance Marketing Director
Builds
Global paid media campaigns and marketing ecosystems for a personalized photo product company
Domain
Ecommerce / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Performance marketing expertise, mobile marketing, paid social, large budget management, complex metrics analysis, international team leadership, data storytelling, regulatory navigation
Preferred skills
Machine learning and AI tools for marketing automation, post omnibus regulatory experience
Technologies
Google, Meta, machine learning, AI tools
Responsibilities
Oversee day-to-day performance of paid channels, experiment with ML/AI to automate marketing programs, run fast testing cycles to scale sales, manage and mentor senior functional leads, collaborate with product and analytics teams, build relationships with global partners (Google, Meta), own P&L targets, architect unified investment strategy, deliver high marketing efficiency, partner with CFO on measurement frameworks, manage data privacy risks
Seniority
Senior, hands-on IC with team leadership