Digital Marketing Manager, Netherlands - MarTech Specialist
Core
Own end-to-end digital performance marketing for the Netherlands and lead EU-level marketing measurement, attribution, and martech infrastructure.
Role type
Digital Marketing Manager (MarTech Specialist)
Builds
E-commerce growth, new customer acquisition, and omni-channel performance across Europe.
Domain
Retail / Fashion / E-commerce
Required skills
Paid media management (PPC, Paid Social, Affiliates, Display), Full-funnel campaign planning, Marketing attribution frameworks, Data integration and pipeline management, GDPR compliance, Technical marketing stack optimization
Preferred skills
Experience in retail, fashion, or e-commerce environments
Technologies
Google Tag Manager, Big Query, GA4, Attribution platforms, Server-side tracking, Pixels, Event arcs
Responsibilities
Own end-to-end digital performance marketing for the Netherlands, Plan and optimize full-funnel campaigns, Lead EU-level marketing measurement and attribution frameworks, Collaborate with IT/Data teams on integrations and martech stack improvements, Act as a bridge between marketing and technical teams, Identify opportunities for performance improvement through testing and innovation
Seniority
Mid-Senior, hands-on IC
