Sem Specialist
Core
Managing online advertising campaigns, website optimization, and digital marketing strategies to generate leads and improve organic traffic for Gema Business School.
Role type
Digital Marketing Specialist (SEM/SEO/SMM)
Builds
Lead generation campaigns, optimized landing pages, and content marketing assets
Domain
Education / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Google Ads, Meta Ads, LinkedIn Ads, SEO, link building, content marketing, WordPress CMS, CRM management (Hubspot, Sugar, Salesforce), GA4, Search Console
Preferred skills
Web design tools
Responsibilities
Create and optimize online ad campaigns for lead generation; manage and update website and landing pages; define SEO and content marketing strategies; manage social media accounts; monitor campaign performance and implement corrective actions based on KPIs.