(Junior) Online Performance Marketing Specialist
Required skills
English and German with excellent written and oral communication skills, at least 2 years of working experience in Performance Marketing (Google Search/Youtube, Apple Search Ads, Meta ads...), strong problem solving skills, deep interest in analysing engagement, retention, and other behavioural data, well organised and have good project management skills, can multitask and manage multiple tasks concurrently, teamplayer and love to help out your colleagues
Preferred skills
experience with Games or Gamification, experience or talent with UX or Visual Design, knowledge of SQL, R, or Python
Technologies
GAC, ASA, Native, Social, Google Search/Youtube, Apple Search Ads, Meta ads
Responsibilities
Manage the Paid Growth campaigns for mobile and web user acquisition, be responsible for reaching ROAS goals, oversee and run performance marketing campaigns on following channels (GAC, ASA, Native, Social...), manage and ideate creatives together with designers and copywriters for ad copy, content, landing pages, continuously incorporate the latest learnings into new growth experiments following a rapid experimentation approach (we use Hacking Growth by Sean Ellis), run A/B tests to experiment with new ideas, be your own user, assure the quality of the product, and become one of the experts for cognitive training, live with a Growth mindset - constantly look for learning opportunities for yourself and the team, join the Growth and Product teams to collaboratively help millions of users and patients to stay fit, work closely with colleagues from Business Intelligence, Customer Care, and CRM
Seniority
(Junior)
Domain
Digital marketing, performance marketing, user acquisition, cognitive training, digital health, education, productivity, games
