Performance Marketing Associate
Core
Manage and optimize paid media campaigns across search engines and social platforms to drive measurable results and ROAS for B2C and B2B clients.
Role type
Performance Marketing Associate
Builds
Paid search and social media campaigns for over 100 brands
Domain
Digital marketing, performance advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Google Ads, Microsoft Ads, campaign optimization, bidding strategies, audience segmentation, A/B testing, KPI monitoring, Google Analytics, Looker Studio, Excel, data analysis, data storytelling
Preferred skills
Social media advertising (Facebook, LinkedIn, TikTok)
Responsibilities
Plan, execute, and optimize paid search campaigns; Develop and implement bidding strategies and A/B testing; Monitor key KPIs and adjust campaigns; Leverage analytics tools to track performance; Translate datasets into actionable insights; Serve as client point of contact for strategy alignment
Seniority
Junior to Mid-level, hands-on IC