Performance Marketing Specialist
Core
Design, implement, and optimize multi-channel paid campaigns and email automation to scale e-commerce businesses.
Role type
Performance Marketing Specialist (e-commerce)
Builds
Paid media campaigns and email marketing workflows for e-commerce clients
Domain
E-commerce / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Meta Ads management, email marketing automation, data analysis for ROAS optimization, cross-functional collaboration
Preferred skills
Google Ads, Google Analytics, Looker Studio, ClickUp
Responsibilities
Design and optimize Meta Ads campaigns for conversion and ROAS, create and manage email newsletters and automation scenarios, analyze performance metrics to drive growth and cost optimization, collaborate with project managers and clients
Seniority
Mid-level, hands-on IC