Growth Marketing Manager - Mobility
Core
Drive execution of targeted demand generation initiatives to support the sales pipeline for a B2B SaaS mobility company.
Role type
Growth Marketing Manager (Demand Generation)
Builds
Targeted demand generation campaigns and sales pipeline support
Domain
B2B SaaS / Mobility
Required skills
ABM strategy execution, multi-channel campaign planning, lead nurturing, campaign performance tracking, data-driven optimization, omnichannel strategy creation
Preferred skills
Automotive industry knowledge
Technologies
Email, social media, paid advertising, SEO tools, web analytics platforms
Responsibilities
Develop and execute ABM strategies for high-value target accounts, plan and execute multi-channel campaigns across email and paid advertising, implement and monitor lead nurturing programs, track and report campaign performance metrics, collaborate with sales regions to accelerate deal velocity
Seniority
Mid-level, hands-on IC
