Marketing manager Digital
Core
Designing digital campaigns to capture prospects and managing paid advertising budgets for the IT/Telecom sector.
Role type
Digital Marketing Manager
Builds
Paid advertising campaigns, landing pages, and email marketing flows
Domain
IT/Telecom
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Google Ads, Meta Ads, Google Analytics 4, Email Marketing, CRM automation, Landing page optimization, Budget management, ROI/CPL analysis
Preferred skills
SEO, Marketing automation, Basic design (Canva/Photoshop), WordPress, Salesforce, Excel
Technologies
Google Ads, Meta Ads Manager, Google Analytics, Salesforce, WordPress, Canva, Excel
Responsibilities
Design digital campaigns for prospect acquisition, Administer digital advertising budgets, Create and optimize landing pages, Manage email marketing campaigns, Propose strategies to increase conversions and reduce cost per acquisition, Analyze Cost Per Lead (CPL) and Return on Investment (ROI)
Seniority
Mid-level, hands-on IC