Senior Global Product Manager H/F (CDI)
Core
Define and deploy global marketing strategy for a gastroenterology product with a focus on Europe and key international markets.
Role type
Senior Global Product Manager (Marketing)
Builds
Brand plans, operational marketing activities, promotional campaigns, and scientific events
Domain
Pharmaceutical industry, Gastroenterology
Deliverable
product features
Required skills
Global marketing strategy, brand planning, budget management, omni-channel strategies, external agency coordination, cross-functional collaboration, sales performance analysis, KOL and advisory board relationship management
Preferred skills
International market experience, digital marketing, omni-channel strategies
Technologies
None stated
Responsibilities
Define and deploy global marketing strategy for a gastroenterology product; Elaborate brand plans and pilot operational marketing activities; Coordinate external agencies and providers for promotional materials and scientific events; Collaborate with internal teams and international partners for compliant communication; Contribute to training and support of external sales forces (CSO); Analyze sales performance and market trends to optimize marketing strategies; Develop and manage strategic relationships with KOLs and international scientific societies
Seniority
Senior, hands-on IC