HUNGARY_Marketing Manager
Core
Leading the development and execution of marketing initiatives for biosimilar and innovative biopharmaceutical medications in Hungary.
Role type
Marketing Manager
Builds
Marketing plans, campaigns, brand strategy, and promotional materials for biologic therapeutics.
Domain
Biopharmaceuticals / Biosimilars
Deliverable
product features
Required skills
Marketing strategy, market research, campaign management, product positioning, ROI analysis, cross-functional collaboration, project management, CRM software proficiency, data analysis
Preferred skills
Product management experience, experience launching products in multinational pharma, targeting Rheumatologists/Gastroenterologists/Dermatologists
Technologies
Microsoft Office, CRM software
Responsibilities
Design and execute comprehensive marketing plans; manage creation and implementation of marketing campaigns across various channels; oversee market research and analysis; develop brand strategy and product positioning; lead annual marketing planning and optimize performance through ROI analysis; execute integrated marketing campaigns including digital initiatives, congresses, and symposia; develop promotional materials such as detail aids and brochures.
Seniority
Manager, hands-on IC
