Online Growth & Performance Marketing Expert
Core
Architect and execute performance marketing strategies to drive user acquisition, community growth, and platform engagement in international markets.
Role type
Senior performance marketing expert (growth & paid acquisition)
Builds
User bases for apps, digital content platforms, or gaming products in new markets
Domain
Digital marketing, mobile apps, gaming
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Meta Ads Manager, Google Ads (UAC/SEM), programmatic advertising, A/B testing, full-funnel tracking, attribution modeling, SQL, Excel, BI tools, creative localization
Preferred skills
Mobile attribution platforms, SDK integrations, data privacy regulations
Technologies
Meta Ads Manager, Google Ads, AppsFlyer, Adjust
Responsibilities
Architect 0-1 growth strategies, manage multi-channel digital advertising campaigns, optimize ROI/CPA via A/B testing, establish attribution models and dashboards, localize ad assets for regional segments
Seniority
Mid-Senior, hands-on IC
