Digital Media Manager
Core
End-to-end management and optimization of paid media campaigns across search, social, display, video, native, and CTV platforms to drive measurable growth and ROI.
Role type
Senior Digital Media Manager (Performance Marketing)
Builds
Scalable paid advertising campaigns and performance reports for client or internal business goals.
Domain
Digital Advertising / Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Google Ads, Meta Ads, TikTok Ads, Microsoft Ads, Snapchat Ads, CTV advertising, Google Analytics, Google Tag Manager, Looker Studio, Excel/Google Sheets, bid management, budget pacing, audience targeting, creative optimization, data analysis, campaign scaling, ROAS/CPA/CPL optimization
Preferred skills
Programmatic media buying, attribution modeling, funnel optimization, multi-platform campaign scaling, growth marketing experience
Technologies
Google Ads, Meta Ads, TikTok Ads, Microsoft Ads, Snapchat Ads, Google Analytics, Google Tag Manager, Looker Studio
Responsibilities
Plan, launch, and optimize paid search, social, display, video, native, and CTV campaigns; monitor daily performance and adjust bids, budgets, and targeting; build and maintain performance dashboards and reports; manage campaign budgets and forecasting; collaborate with creative and analytics teams; test new ad formats and optimization strategies.
Seniority
Senior, hands-on IC