Marketing Manager
Core
Holistically lead and develop a marketing department for a premium home & living e-commerce brand, focusing on strategy, execution, and building a premium brand identity.
Role type
Marketing Manager (E-commerce & Brand Building)
Builds
Premium bedding and interior decor products sold via e-commerce
Domain
Home & Living / E-commerce / Premium Retail
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
E-commerce marketing, performance marketing, customer journey mapping, content strategy, influencer marketing, social media management, team building, brand strategy, data analysis, project management
Preferred skills
High aesthetic sense, startup environment adaptability, proactive decision-making, creative project execution
Technologies
E-commerce platforms, social media channels, content production tools
Responsibilities
Create and execute marketing strategy, develop the marketing team, grow e-commerce sales and performance marketing, manage brand communication across digital channels, organize lifestyle content production and influencer campaigns, analyze campaign results and optimize actions, collaborate with e-commerce and production teams, build competitive advantage through brand image
Seniority
Mid-level, hands-on IC with team leadership