Marketing Manager
Core
Define and execute global marketing strategy, build and protect the PIPECARE brand, and drive commercial growth for an oil & gas inline inspection services provider.
Role type
Group-level Marketing Manager (B2B)
Builds
Global brand presence, digital marketing programs, commercial collateral, and strategic communications for pipeline inspection services.
Domain
Oil & Gas / Industrial Services / Pipeline Integrity
Deliverable
product features
Required skills
Multi-channel marketing strategy, commercial acumen, digital marketing (SEO, paid media, social), content marketing, project management, agency/vendor management, CRM strategy, B2B campaign execution
Preferred skills
Energy/oil & gas sector experience, pipeline inspection technical knowledge, group/holding company environment experience, additional languages (Arabic, German, Spanish, French)
Technologies
Microsoft 365, CRM platforms, marketing automation tools, analytics tools
Responsibilities
Define group marketing strategy and present plans to CEO, manage global brand governance and positioning, lead digital marketing and content programs, support business development with market-specific campaigns, execute events and PR strategy, manage marketing budget and reporting
Seniority
Senior, hands-on IC with leadership scope
