Marketing Performance Analyst PL (Paid Media)
Core
Extract, organize, and analyze paid media data to generate insights for decision-making and manage the financial operations of the media operation.
Role type
Mid-level data analyst (paid media)
Builds
Dashboards, reports, and financial controls for paid media campaigns
Domain
Digital marketing / Paid media / iGaming
Deliverable
Dashboards & analysis
Required skills
Data analysis, Excel or Google Sheets, Paid media experience, Financial control, Cross-functional collaboration
Preferred skills
SQL, Data automation, Affiliate marketing experience, iGaming experience, Strategic dashboard building
Technologies
Google Sheets, Excel, Looker Studio, BigQuery, Databricks, MyAffiliates, Google Ads, Meta Ads
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