Digital Strategist - SEO & Paid Ads Specialist (Contract)
Core
Develop, implement, and manage comprehensive digital marketing strategies focusing on SEO and paid advertising to enhance client online presence and drive targeted traffic.
Role type
Digital Strategist (SEO & Paid Ads)
Builds
SEO and paid advertising campaigns for client websites and social media channels
Domain
Digital Marketing / SEO / PPC
Required skills
SEO strategy, keyword research, technical SEO, Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, YouTube advertising, Google Analytics, SEMrush, Ahrefs, HTML/CSS
Preferred skills
Project management, data analysis, content strategy alignment
Responsibilities
Conduct keyword research and technical SEO audits; plan and optimize PPC and social media ad campaigns; monitor campaign performance using analytics tools; collaborate with content creators on SEO alignment; communicate strategic recommendations to clients
Seniority
Mid-level, hands-on IC