Senior PPC Manager (Google Ads & Paid Social)
Core
Senior PPC Manager owning end-to-end campaign strategy, execution, and optimization for multiple client accounts across eCommerce and lead-generation.
Role type
Senior IC paid media specialist
Builds
High-performing paid media campaigns (Google Ads, Meta Ads) delivering measurable ROI
Domain
Digital marketing, paid media, eCommerce, lead generation
Required skills
Google Ads (Search, Display, Performance Max), Meta Ads, ad copywriting, campaign strategy, audience targeting, funnel optimization, analytics & reporting, performance dashboards
Preferred skills
AgencyAnalytics, Looker Studio, CallRail, Microsoft Clarity, Opteo, SEMrush
Responsibilities
Build, manage, and scale campaigns across Google Ads and Meta Ads; Write conversion-focused ad copy; Develop complete ad sets with strategic messaging; Optimize daily campaign performance toward CPA and ROAS targets; Analyze data to identify growth opportunities; Create and maintain performance dashboards; Present reports and recommendations to clients
Seniority
Senior, hands-on IC