Digital Marketing Manager - Paid media, organic & influencers
Core
Lead the integral 360 digital media, social, and influencers strategy, ensuring correct execution of Paid, Owned, and Earned campaigns.
Role type
Senior Digital Marketing Manager (Paid Media, Organic, Influencers)
Builds
Global digital campaigns, sponsorship agreements, and strategic collaborations for a catering company.
Domain
Digital Marketing, Influencer Marketing, Paid Media
Deliverable
product features
Required skills
Media strategy, campaign development, data analysis, budget management, team leadership, influencer coordination, sponsorship negotiation, creative guidelines, multi-platform strategy
Preferred skills
Experience in international environments, executive presentation skills
Technologies
Meta, Google, TikTok, Spotify, Twitch, CRM, Martech
Responsibilities
Define and lead Paid and Owned strategies, manage global media and digital budget, lead the team of specialists, develop influencer strategies, lead sponsorship agreements, monitor performance and generate synergies between countries and brands
Seniority
Senior, hands-on IC with team leadership