Performance Marketing Manager
Core
Strategic architect of growth for the North American market, aligning marketing strategy with business goals to drive performance across paid channels.
Role type
Performance Marketing Manager
Builds
High-impact, data-driven marketing engine for a premium lifestyle e-commerce brand
Domain
E-commerce / DTC / Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid social strategy, Search marketing, Programmatic advertising, Analytics and attribution modeling, Team leadership and mentoring, Cross-functional collaboration, Vendor and agency management
Preferred skills
Multi-million dollar budget management, System building, Strategic clarity
Technologies
Meta Ads, Google Ads
Responsibilities
Define and execute performance marketing strategy across paid social, search, and programmatic channels; Manage and develop a team of marketers; Drive continuous improvement through structured testing; Partner with creative, brand, and product teams; Lead relationships with media agencies and external vendors
Seniority
Mid-Senior, hands-on IC with leadership responsibilities