Marketing Manager
Core
Strategic partner and lead for franchise marketing, architecting the development offering and driving growth for Canada's top restaurant brands.
Role type
Senior Marketing Manager (Franchise Development)
Builds
Franchise development vertical, lead generation campaigns, and franchise sales support for restaurant brands.
Domain
Quick Service Restaurant (QSR) and Franchise Development
Deliverable
product features
Required skills
Strategic planning, stakeholder management, cross-functional team leadership, data analysis, project management, client portfolio growth, rapid prioritization
Preferred skills
Franchise development marketing, CRM software (FranConnect), Monday.com, AI tools for ideation
Technologies
FranConnect, Monday.com, AI tools
Responsibilities
Architect the franchise marketing playbook and strategy; Lead a cross-functional squad of global specialists; Own client portfolio growth and retention; Navigate complex stakeholder landscapes; Re-prioritize fast-changing priorities in QSR/franchise development
Seniority
Senior, hands-on IC with strategic advisory duties