Specjalista / Specjalistka ds. Performance Marketingu
Core
Designing and coordinating advertising campaigns primarily in Google Ads, creating media plans, and analyzing traffic to meet PPC goals.
Role type
Performance Marketing Specialist
Builds
Paid advertising campaigns and media plans for online services
Domain
Digital Marketing / PPC
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Google Ads, Google Analytics, Google Tag Manager, Meta Ads, Bing Ads, TikTok Ads, HubSpot, data analysis, campaign management, UX understanding, project management
Preferred skills
Experience with external agencies, testing new marketing tools
Technologies
Google Ads, Google Analytics, Google Tag Manager, HubSpot, Hotjar, Clarity, Meta Ads, Bing Ads, TikTok Ads
Responsibilities
Implement and coordinate advertising campaigns, create media plans and action estimates, prepare data reports, analyze traffic and campaign performance
Seniority
Mid-level, hands-on IC