GTM Engineer – Marketing
Core
Build the marketing side of an account-based go-to-market engine using automation, data, and AI workflows to turn target accounts into qualified conversations for sales.
Role type
GTM Engineer (Marketing Operations)
Builds
Marketing automation workflows, AI agents for outreach, account-based marketing lists, and marketing-to-sales handoff processes.
Domain
B2B SaaS, AI-powered observability, Account-Based Marketing (ABM)
Required skills
HubSpot (workflows, scoring, reporting), AI/LLM integration (Clay, n8n), data enrichment, SQL, API/webhooks, account mapping
Preferred skills
Salesforce, Python/JavaScript, intent data tools (ZoomInfo, Apollo), ABM in North America/EMEA
Technologies
HubSpot, Clay, n8n, Make, Zapier, Salesforce, Python, JavaScript, SQL
Responsibilities
Build and run HubSpot marketing automation; develop AI agents for account research and outreach; define marketing scoring and lead handoff criteria; manage tiered target-account lists and buying committee mapping; integrate intent and engagement signals into sales workflows; create marketing attribution dashboards; partner with RevOps on data standards and sync.
Seniority
Mid-level, hands-on builder