Marketing Manager - Pharmaceutical
Core
Leads the prescription (doctor-focused) brand team, driving positioning, growth, and lifecycle management of Rx brands while ensuring compliance and evidence-based standards.
Role type
Senior IC marketing manager (Rx/pharmaceutical)
Builds
Rx brand portfolios, HCP engagement programs, CME/CPD initiatives, and KOL advocacy strategies
Domain
Pharmaceutical industry, Rx (prescription) market
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic planning, KOL management, clinical communication, analytical capability, team leadership
Preferred skills
MBA, experience in data-driven strategy
Technologies
Digital detailing platforms, CLM analytics tools
Responsibilities
Develop overall Rx brand portfolio strategy, mentor Rx Brand Managers, analyze script data and competitor activity, ensure compliance with SAHPRA and industry codes, partner with Medical and Regulatory teams
Seniority
Senior, hands-on IC with leadership responsibilities
