Campaign Coordinator
Core
Execute integrated, cross-channel B2B marketing campaigns to drive pipeline and brand awareness by translating strategies into action across email, paid, organic, content, webinars, and ABM.
Role type
mid-level marketing campaign coordinator (B2B)
Builds
integrated marketing campaigns, campaign assets, and deployment workflows
Domain
B2B SaaS / Data Privacy
Required skills
campaign execution, project management, marketing automation, CRM management, audience segmentation, QA, cross-functional coordination, data analysis
Preferred skills
B2B SaaS experience, HubSpot, Salesforce, event coordination, ABM, design review, data privacy knowledge
Technologies
HubSpot, Marketo, Salesforce, marketing automation platforms, CRM platforms
Responsibilities
Coordinate and execute integrated marketing campaigns across multiple channels; translate campaign plans into project timelines and tasks; manage day-to-day execution of multiple campaigns; build and monitor campaign components in automation/CRM tools; coordinate with partners on asset completion; manage audience segmentation and deployment; QA campaigns before launch; maintain campaign calendars; monitor live campaigns and troubleshoot issues; pull performance data for reporting; improve campaign processes and templates.
Seniority
Mid-level, hands-on IC