Brand Manager
Core
Support the execution of brand activities and marketing initiatives for consumer healthcare brands.
Role type
Associate Brand Manager (FMCG/CPG)
Builds
Brand plans, marketing initiatives, and business performance reports for consumer health products.
Domain
Consumer Healthcare / FMCG
Deliverable
product features
Required skills
analytical skills, problem-solving, communication, project management, data analysis, market research, budget monitoring
Preferred skills
FMCG/CPG experience, consumer healthcare knowledge, trade marketing, analytics
Technologies
digital commerce platforms, media performance tools, analytics software
Responsibilities
Support execution of brand activities and marketing initiatives, assist with demand tracking and forecasting, monitor digital commerce and media performance, support market and competitor analysis, collaborate on consumer research, contribute to brand objectives, coordinate with internal teams and external agencies, prepare presentations and reports.
Seniority
Junior, hands-on IC