Director, Client Lead GOC
Core
Senior planning lead and strategic partner for global and multi-market clients in LATAM, driving media planning excellence and client outcome growth.
Role type
Senior IC media planning director (client lead)
Builds
Strategic media plans, growth forecasts, and planning governance frameworks for priority TOP clients
Domain
Digital media, adtech, martech, and data platforms
Required skills
Media planning strategy, multi-market account management, data analytics, adtech/martech expertise, stakeholder leadership, performance-led planning, business forecasting, channel optimization, governance framework design
Preferred skills
Experience in retail or consulting, knowledge of emerging media/tech trends, capability development, cross-functional collaboration
Technologies
Adtech, martech, data platforms, analytics tools
Responsibilities
Act as senior planning lead and strategic partner for global clients; Drive client outcome growth using performance-led planning and data insights; Lead senior-level planning discussions and define KPIs/governance; Identify capability gaps and develop planning talent; Collaborate with activation leads and regional stakeholders to align strategy and execution; Utilize advanced data analytics to guide optimization strategies; Stay ahead of media/tech trends and develop action plans for client objectives