Senior Associate, Social, Philippines
Core
Lead execution and optimization of Paid Social campaigns across major platforms (Facebook, LinkedIn, Twitter, LINE, TikTok, Snapchat, Pinterest) for a portfolio of WPP Media clients.
Role type
Senior Associate, Paid Social Media
Builds
Paid Social campaigns and activations
Domain
Digital Marketing / Social Media Advertising
Required skills
Paid Social campaign management, Full-funnel strategy development, Cross-platform activation, Performance analysis, Platform certification maintenance, Process improvement
Preferred skills
Innovation-driven project ownership, Cross-functional collaboration, Mentoring junior team members
Technologies
Facebook, LinkedIn, Twitter, LINE, TikTok, Snapchat, Pinterest, Meta Blueprint, Twitter Flight School
Responsibilities
Lead execution and optimization of Paid Social campaigns, Collaborate on full-funnel social strategies, Manage Paid Social activations across core and emerging platforms, Analyze campaign performance and deliver optimization plans, Maintain up-to-date platform certifications, Contribute to team knowledge sharing and mentoring
Seniority
Senior, hands-on IC