Creative Director, Block
Core
Lead brand strategy and creative direction for Cash App, Square, and Afterpay, originating big ideas and executing campaigns across film, social, experiential, and digital channels.
Role type
Senior individual contributor creative director (brand strategy & creative direction)
Builds
Brand platforms, repositionings, and multi-channel marketing campaigns for financial products
Domain
Fintech / Financial services
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Creative direction, brand strategy, art direction, cross-functional leadership, cultural trend analysis, multi-product brand management, agency/in-house experience
Preferred skills
None stated
Technologies
None stated
Responsibilities
Originate and own brand platforms and campaign concepts from concept to activation; Reposition brands and maintain coherence across brand and product surfaces; Shape creative briefs alongside strategy teams; Direct designers, writers, and production partners; Collaborate with marketing, product, and partnerships leadership to execute campaigns
Seniority
Senior, hands-on IC