Product & Customer Marketing Manager
Core
Drive customer advocacy, reference programs, and product marketing to turn customers into advocates and support sales enablement for an enterprise Customer Experience AI platform.
Role type
Product & Customer Marketing Manager
Builds
Customer stories, case studies, advocacy campaigns, sales enablement assets, and brand content for an AI platform serving contact centers.
Domain
B2B SaaS / Customer Experience (CX) / Generative AI
Deliverable
product features | dashboards & analysis
Required skills
Customer advocacy program management, storytelling and content creation, cross-functional collaboration, project management, writing and editing, presentation tools proficiency
Preferred skills
AI-first mindset, experience with review sites (G2, Gartner), event and webinar content development
Technologies
Google Slides, PowerPoint, content collaboration tools
Responsibilities
Own the customer advocacy and reference program; develop customer success stories, case studies, videos, and testimonials; manage customer review sites and run review campaigns; create customer-focused content for events and webinars; produce sales enablement materials and campaign assets; collaborate with Customer Success and Sales on advocacy opportunities.
Seniority
Mid-level, hands-on IC