Regional Director, Digital
Core
Lead digital and in-platform advancement for Honda Motor Europe's global digital activity, ensuring activation operations map to strategic directions and support data-driven decisioning.
Role type
Senior leadership digital media director
Builds
Integrated digital campaigns and data solutions for Honda's Automobiles, Motorcycles, Marine, and Power Products divisions
Domain
Automotive marketing, biddable media, data-driven marketing
Required skills
biddable media operations, data-driven marketing, team leadership, digital transformation, 1PD data integration, audience targeting, brand safety, channel maturity models, test-and-learn frameworks, Ad Operations processes
Preferred skills
experience with biddable platforms, strategic program management, cross-market collaboration
Technologies
WPP Open, 1PD data sets, digital audience targeting technology, brand safety and verification platforms
Responsibilities
Lead digital and in-platform advancement of global digital activity; ensure activation operations map to strategic directions; support deployment and update of data solutions feeding in-platform execution; manage teams and drive digital transformation; collaborate with specialist teams across strategic programs; work with brand safety and verification platform partners.
Seniority
Senior, strategic leadership