Senior MAI Social Manager
Core
Senior Account Manager leading paid social campaigns for Audible, focusing on mobile app-install objectives across France, Italy, Germany, and Spain.
Role type
Senior IC Account Manager (Paid Social)
Builds
Mobile app-install campaigns for Audible
Domain
Digital Media / Paid Social / Mobile Marketing
Deliverable
product features
Required skills
Paid social campaign management, mobile app-install campaign strategy, mobile measurement platform (MMP) proficiency, client relationship management, team leadership, campaign reporting and analysis, stakeholder presentation
Preferred skills
Meta Blueprint certification, experience with Kochava or Appsflyer, experience with Reddit and Pinterest
Technologies
Facebook, Instagram, Twitter, Snap, TikTok, Meta, Reddit, Snapchat, Kochava, Appsflyer, Microsoft Excel
Responsibilities
Develop comprehensive paid social media plans for mobile app-install campaigns; oversee end-to-end campaign setup and optimization; ensure quality assurance checks; monitor campaign performance and pacing; produce detailed performance reports and client presentations; manage junior team members; build relationships with media partners (Meta, TikTok, etc.)
Seniority
Senior, hands-on IC with people management responsibilities