Manager, Paid Social
Core
Lead paid social media planning, strategy, execution, and delivery for healthcare clients, acting as the day-to-day partner to strategy and account teams.
Role type
Manager, Paid Social Media
Builds
Omni-channel, digital-first marketing and advertising campaigns for pharmaceutical and biotech clients
Domain
Healthcare marketing / Digital Advertising
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Paid social media management, campaign planning and execution, budget management, data analytics for trading strategies, project management, platform proficiency (Meta, LinkedIn, Google, Reddit, X)
Preferred skills
Pharma/healthcare industry experience, AI adoption knowledge, diversity equity and inclusion involvement
Technologies
Meta Business Manager, LinkedIn Ads, Google Ads, Reddit Ads, X Ads, MediaOcean, Prisma
Responsibilities
Execute social media campaign planning, setup, creation, QA, optimization, and performance management; create media plans translating business objectives; provide counsel on creative and placement optimizations; partner with analytics teams on measurement approaches; monitor ad platform budgets; build partnerships with media partners
Seniority
Manager, hands-on IC