Field Marketing Lead, Public Sector
Core
Own end-to-end field marketing strategy and execution for Anthropic's Public Sector customers in the US, building demand and trusted relationships with government stakeholders.
Role type
Senior Field Marketing Lead (0-1 builder)
Builds
US Public Sector field marketing programs, event calendars, co-marketing partnerships, and operational playbooks
Domain
B2B Technology / Public Sector / AI
Deliverable
product features
Required skills
Public Sector segment experience, 0-1 builder DNA, sales alignment, operational rigor, technical credibility
Preferred skills
10+ years in Field Marketing/Demand Gen/ABM, AI/ML field marketing experience, public sector organization growth experience, thought leadership in Public Sector ecosystem
Technologies
None stated
Responsibilities
Develop and activate US Public Sector field marketing strategy; Design and run public-sector-appropriate event formats; Plan field calendar around government fiscal year; Own presence at anchor public sector events; Build co-marketing programs with channel ecosystem; Partner with Sales/BDRs on event lifecycle; Build operational playbooks; Establish baseline metrics and ROI reporting
Seniority
Senior, hands-on IC
